Constant Ideation is Hard
If there’s one thing that bloggers and writers know, it’s that consistency is the key to success. But, coming up with new blog post ideas every week, week in week out, is no mean feat.
While, on some days the ideas flow straight from your mind to the paper (or keyboard), on other days it’s like pulling teeth to get even the most simple post down and ready to publish.
The pros will tell you to keep a list, have an editorial calendar to keep you on a regular schedule, but we know that the hardest part is coming up with the ideas to fill those weekly slots.
Yes you want to have a long list of ideas for blog posts; topics tucked away in a folder or a spiral notepad for the days when the ideas just won’t come.
But ideas often iterate from other ideas. There is little is truly original, and so, to help that process of coming up with topics, we want to give you a helping hand with your creativity.
Look around for inspiration
There’s no shortage of places to find inspiration for your next blog post.
Ava Jae from Writability suggest taking a look through your old blog archives, re-reading your brainstorming sessions, and taking inspiration from your everyday life. Look for the new in what’s around you, and what’s been said before.
Ginny Soskey on Hubspot recommends taking a topic and brainstorming different ways to change the perspective, angle, or audience. Mind-map the topic into a series of different posts, taking tangents so that you blog-post-well never runs dry.
Whatever your method for finding inspiration for your blog, it never hurts to have a list of ready-to-go posts, that are sure to educate, entertain, or inspire your audience.
47 Blog Post Ideas
We’ve compiled 47 of our best blog post ideas, grouped into six basic formulae. While our target reader here is a non-fiction author, or entrepreneur, we think there’s something for everyone in this list. Enjoy!
1. Best of the web round-ups
Best of the web posts are lists of the best websites, YouTube clips, or any other kind of web content that relates to your topic. They’re a great way for you to demonstrate the breadth of your knowledge and your perspective on a topic.
You don’t have to confine it to the internet. How about a round-up of books (best books on editing, for example), or even authors? As long as you can include a link in the post for your audience to follow up to find out more, you’re good.
This round-up post is fantastic as an education source for your audience; they can see where your inspiration comes from, and also widen the scope of their knowledge at the same time.
Here are our favourites:
1. Favourite Facebook pages to follow for inspiration, ideas, or knowledge.
2. Best software or apps in your area of expertise or to help develop your audience’s skill set.
4. Best ‘how-to’ YouTubers to follow.
5. Most compelling voices on current topics.
6. All-time favourite personalities in your area of expertise.
7. Top business, marketing, or (insert your area of expertise) tips from around the Internet.
2. How to… (insert your Topic)
‘How-to’ articles are popular formats for blog posts, particularly if your business model is selling information products, training, or services. You want to give people some information to help them do it themselves, and then those who want to go further can buy from you, or commission you to do it for them.
How-to articles basically identify a gap in your audience’s knowledge, and the fill it with your own expertise, and extra research or opinion on the topic.
Christina Katz from Writers Digest suggests that how-to articles are essentially a sequence of events, taking you from one end to the other of your designated task. She identifies the key steps as selecting your topic, addressing your audience’s needs, and making it specific.
Let’s have a look at some examples:
8. How to write a blog post.
9. How to write a guest post.
10. How to attract guest posters to your blog.
11. How to navigate particular social media platforms useful to your audience.
12. How to create content, relevant to your audience or area of expertise (blog post, YouTube clip, Pinterest page)
13. How to beat writers’ block (or another challenge relevant to your audience).
15. Different ways to attract a larger audience.
3. X vs. Z: the Comparison
A comparison article takes two or three market leaders in your area of expertise (be it software, apps, books, authors, styles, and so on) and pits them against each other to determine a winner, or at least to compare them and identify the highlights and low-lights of each.
The aim is to evaluate, compare, analyse, and put in your own 2 cents, but also to be as creative about the final outcome. You want to inform, and perhaps surprise, your reader.
16. Twitter or Facebook? Which works better for online content marketing.
17. Chase the money; or the passion? (the job or self-employment, insert whatever is relevant and interesting for your audience)
18. Documenting on the fly: the pros and cons of Samsung vs. iPhone for … (insert your audience’s interest, so we might end this phrase with ‘note-taking writers’).
19. What focuses you more – meditation or exercise?
20. Shirky VS. Gladwell: the social media wars.
21. The editing software debate: Premier Pro. Vs. iMovie.
22. Paper or Screen? Which medium is more effective in conveying your message?
23. To share or not to share: how spreading others work can work for you, or against you.
Lists are an easy way to get creative with blog posts, and capture the interest of a wide audience. List your top 10 favorites, 5 most useful, 3 ways to be more… and you’ve got yourself great, shareable content.
We love lists, they’re easily shared and immensely click-able. Just change the ‘for writers’ part to whatever is a fit for your blog and business.
24. Top 15 editing (or …. ) software of 2016
25. 5 things to do before you start writing in the morning.
26. 25 writing prompts (interview questions, coaching activities, etc, etc) and how to use them.
27. 8 things to check before you hand in your manuscript.
28. 5 ways to deal with rejection.
29. 16 best tips to help you detach from technology.
30. 7 ways to unwind on your writing Sunday.
31. 10 success tips for…. (insert your topic).
32. Top 20 blogs to follow for non-fiction writers
5. Health and Lifestyle
With the right twist, health and lifestyle topics can be made relevant for any audience. We’re all human and we all want to be healthy and fit.
Keep it specific to what you do, and keep it entertaining for your audience. We like to post health-related topics because it’s interesting to us and to our audience, even though we’re primarily a site for writers and entrepreneurs.
33. 5 ways meditation can make you more efficient.
35. How many minutes should you exercise a day to keep at the top of you game?
36. 10 stretches to make your writing day better.
37. 12 super foods that will keep your brain ticking all day long.
38. How running makes you more creative.
39. Best baking recipes to chase your writer’s block away.
40. Top 10 tips for focusing.
6. ‘Why’ Blog Posts
‘Why’ posts are usually trying to explain something, or disprove something that your reader has taken for granted.
‘Why’ blog posts are great for eye-catching headlines; they’re a fun way to introduce a bit of controversy, or to engage your readers in a debate — great for encouraging comments.
Simply start with a stance, and defend it — or take it apart and provide an alternative perspective.
41. Why do writers make such great listeners?
43. Why creativity can’t be taught.
45. Why blogging is important to your success / matters not a jot to your success.
46. Why writers should also be marketers.
47. Why writers read.
Some of these blog ideas are specific, while others are wider and more easily applicable, but whatever blog post ideas you use, you can always tweak them to suit your audience’s needs.
Always keep in mind that blog posts have to be informative, entertaining, and relevant to your audience – content may be king, but audience is queen.
Now, go write.
We’d love to know which is your favourite. Why not share with us on social media?